What do you know about Adrien Menard, the CEO of Botify? Botify is one of those unique companies that helps other companies create an online presence, one that truly helps them get the most out of their efforts to sell goods to customers. Learning how to have an effective online presence can be difficult, something that Botify has set out to help businesses manage more successfully. It’s all the brainchild of Adrien Menard. He is not only the CEO, but also the co-founder of the company. Like most entrepreneurs who get involved with these types of projects, he has a rather interesting story behind it all. In fact, here are 10 things about him that you might find interesting as well.
1. His efforts with Botify were born out of personal experience
Before he founded Botify, he was working on an entirely different startup, this time in Paris. He discovered that despite his efforts to market that particular startup in the most effective manner possible, roughly 50% of the people that looked for similar businesses on major search engines such as Google completely ignored the fact that his company existed at all. That is precisely when he realized that there had to be a better way to do business. Based on his own experiences, he set out to help other businesses market themselves successfully on social media and via the Internet. The goal was to make these businesses have an online presence that simply cannot be ignored, one that would instead stand out among everything else in their particular area of expertise.
2. He knows a thing or two about software development
Botify is a company that works with software in order to help businesses get ahead in the digital world. When everything is stripped down, the majority of it comes down to using business analytics in order to figure out what businesses need to be doing in order to increase their online presence. If he didn’t have an extensive understanding of software, he never would have been able to create these algorithms in the first place. As such, it would be virtually impossible to be successful with a company like Botify.
